What Is a Slug? How to Create SEO-Friendly URL Slugs
2026-08-13
What Is a Slug? How to Create SEO-Friendly URL Slugs
A slug is the end part of a URL that describes the page, e.g., slug-generator-guide in https://example.com/blog/slug-generator-guide.
What Makes a Good Slug
- Short and on-topic
- Lowercase with hyphens between words
- No special characters or spaces
- Includes the target keyword
Examples
| Topic | Bad Slug | Good Slug |
|---|---|---|
| How to calculate BMI | /post/1234 | /bmi-calculator |
| How to make an invoice | /article?id=5 | /invoice-generator-guide |
How to Create One
- Convert to lowercase
- Replace spaces with
- - Strip special characters (!, ?, #)
- Use transliteration or English slugs for Thai text
Why It Matters for SEO
- Google reads slugs to understand page content
- Readable URLs get better click-through
- Looks professional when shared
Try the slug generator to create slugs instantly.